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L'audiovisuel dans les médias numériques
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ISBN10: 6209271995
ISBN13: 9786209271991
Publisher: Editions Notre Savoir
Published: Nov 19 2025
Pages: 72
Weight: 0.24
Height: 0.17 Width: 6.00 Depth: 9.00
Language: French
ISBN13: 9786209271991
Publisher: Editions Notre Savoir
Published: Nov 19 2025
Pages: 72
Weight: 0.24
Height: 0.17 Width: 6.00 Depth: 9.00
Language: French
Travailler avec l'interférence des médias numériques dans l'audiovisuel apporte avec lui divers modes de communication à travers les nouvelles technologies et la convergence des médias, en plus d'interférer dans les processus narratifs et stratégiques adoptés dans le domaine audiovisuel. Le présent travail vise à étudier deux termes qui sont encore souvent confondus dans le domaine de la communication, mais qui sont de plus en plus présents dans les productions audiovisuelles: cross-média et transmédia. Partant de là , nous prenons en considération la convergence des médias et la liberté offerte par Internet pour analyser dans lesquels de ces processus le programme Porta dos Fundos, tel qu'il est configuré, s'inscrit le mieux. Ce programme, qui a été lancé à l'origine comme un divertissement, occupe aujourd'hui une place importante sur le marché et contribue à la chaîne audiovisuelle brésilienne. Cela a été rendu possible grâce aux stratégies adoptées pour la production de contenu et ses modes de distribution à travers les médias contemporains, qui intègrent de plus en plus ces nouveaux formats.
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