Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Forever Fandom of Harry Potter

The Forever Fandom of Harry Potter

Martens, Marianne

Paperback

Series: Elements in Publishing and Book Culture

Gifts & Stationery GeneralBusiness of Writing

ISBN10: 1108469884
ISBN13: 9781108469883
Publisher: Cambridge University Press
Published: Jun 27 2019
Pages: 120
Weight: 0.24
Height: 0.25 Width: 5.00 Depth: 7.00
Language: English
Harry Potter fans contribute their immaterial and affective labor in multiple arenas: as peer-to-peer marketers via fan sites and social media; as participants in amateur fan festivals; or as activists for social change. Fans' participation in the Harry Potter universe has contributed to its success. This Element examines how fans' labor might continue to support the franchise for future readers. Starting with the context and theoretical frameworks that support a multidimensional analysis of the Harry Potter fan experience, this Element examines tensions between fans and Warner Bros., as fan participation tests the limits of corporate control.

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