Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Fashion 2.0: Season of Change: A Forecast of Digital Trends Set to Disrupt the Fashion Industry

Fashion 2.0: Season of Change: A Forecast of Digital Trends Set to Disrupt the Fashion Industry

Ziv, Yuli

Paperback

Series: Fashion 2.0

BeautyGeneral ComputersSewing

ISBN10: 0615875807
ISBN13: 9780615875804
Publisher: Fashion 2.0: Season of Change
Published: Sep 5 2013
Pages: 146
Weight: 0.45
Height: 0.31 Width: 6.00 Depth: 9.00
Language: English
In her controversial second book in the Fashion 2.0 series, Season of Change, serial entrepreneur Yuli Ziv analyzes major technology trends and forecasts their effect on the fashion industry. She questions why everyday objects such as clothes used by the entire human race see so little innovation. Her book, with a foreword by a visionary venture capitalist Lawrence Lenihan of FirstMark Capital, is a wakeup call to the outdated fashion industry.

A must-read for everyone involved in the business of fashion from designers to company CEOs and marketers, Ziv's bold predictions - sure to incite debate - address the future of the industry in multiple areas including consumer, branding, retail, product and lifestyle. Her goal is to provoke thought and foster innovation by challenging the status quos-from seasonal collections to pricing models; production and manufacturing; traditional advertising; trend forecasting; fashion week and more. She also offers up ideas for fellow entrepreneurs seeking to make their mark on the industry.

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