Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Drafting a New Strategy for Public Diplomacy and Strategic Communication

Drafting a New Strategy for Public Diplomacy and Strategic Communication

Loney, United States Army Colonel Timot
College, U. S. Army War

Paperback

International Relations

ISBN10: 1481241613
ISBN13: 9781481241618
Publisher: Createspace
Published: Dec 12 2012
Pages: 28
Weight: 0.20
Height: 0.06 Width: 8.50 Depth: 11.02
Language: English
In May 2007, the United States Government published its U.S. National Strategy for Public Diplomacy and Strategic Communication. The strategy, authored by the Policy Coordinating Committee (PCC) on Public Diplomacy and Strategic Communication, is the first attempt at coordinating Strategic Communication efforts across the interagency community. Although a good start, the current strategy is preoccupied with the war on terror, presents a miss match in mission and objectives, fails to recognize key strategic audiences, and accepts an adversarial relationship with the media. This Strategy Research Project (SRP) paper reviews the current Strategy in terms of ends, ways, and means and in terms of its suitability, feasibility and acceptability and provides recommendations for drafting the new U.S. National Strategy for Public Diplomacy and Strategic Communication.

Also in

International Relations

View All