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ISBN10: 6630425871
ISBN13: 9786630425871
Publisher: Verlag Unser Wissen
Published: Aug 20 2026
Pages: 52
Weight: 0.18
Height: 0.12 Width: 6.00 Depth: 9.00
Language: German
ISBN13: 9786630425871
Publisher: Verlag Unser Wissen
Published: Aug 20 2026
Pages: 52
Weight: 0.18
Height: 0.12 Width: 6.00 Depth: 9.00
Language: German
Design: Die Kunst, das Unsichtbare sichtbar zu machen lädt den Leser dazu ein, Design und visuelle Kommunikation als wesentliche Disziplinen zu verstehen, um Ideen auszudrücken, Botschaften zu vermitteln und bedeutungsvolle Verbindungen herzustellen. Im Laufe des Buches wird die Entwicklung des Designs analysiert - von einer auf Ästhetik ausgerichteten Praxis hin zu einem strategischen Werkzeug, um Probleme zu lösen, die Wahrnehmung zu beeinflussen und die Kommunikation zu erleichtern. Es werden die theoretischen Grundlagen des visuellen Designs sowie die wichtigsten Elemente einer wirkungsvollen Komposition vorgestellt, darunter Farbe, Form, Typografie, visuelle Hierarchie und Raumgestaltung. Zudem werden die Auswirkungen der digitalen Transformation, digitaler Plattformen, der Benutzererfahrung und der künstlichen Intelligenz auf den Bereich des Designs untersucht. Insgesamt bietet das Buch einen umfassenden Überblick über das visuelle Design und verdeutlicht dessen Fähigkeit, Ideen und Konzepte in klare, kreative und einprägsame Erlebnisse zu verwandeln.
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