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Design-Thinking oder High-Tech-Kolonialisierung 2.0?
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ISBN10: 3748142439
ISBN13: 9783748142430
Publisher: Bod - Books on Demand
Published: Jan 2 2019
Pages: 200
Weight: 0.45
Height: 0.42 Width: 5.00 Depth: 8.00
Language: German
ISBN13: 9783748142430
Publisher: Bod - Books on Demand
Published: Jan 2 2019
Pages: 200
Weight: 0.45
Height: 0.42 Width: 5.00 Depth: 8.00
Language: German
Design Thinking - ein moderner Ansatz, um kreative und innovative Lösungen für Probleme zu finden und diese auch schnell in den Markt zu bringen. Dabei stehen vor allem die Anwender im Mittelpunkt. Auf einer spannenden Challenge in Kenia konzipieren ausgewählte Manager eines gro en Telekommunikationskonzerns mit diesem Ansatz Gesundheitsprojekte für den Konzern und für Afrika. Aber als sie voller Tatendrang wieder zurück in das Unternehmen kommen, werden alle Ergebnisse totgeschwiegen. Sprachlosigkeit und Angst verseuchen das Klima. Was geschieht hinter den Konzernmauern? Zwei Frauen, die nach Erklärungen für die sich weiter zuspitzende Weltlage suchen, treffen sich, um Fragen und Hypothesen zu Vergangenheit, Gegenwart und Zukunft zu diskutieren. Die Journalistin Katharina und die Wissenschaftlerin Romy reflektieren aktuelle Herausforderungen der Gegenwart anhand historischer Ereignisse und schlagen so den Bogen in die Zukunft. Geht es noch um weit mehr, als nur ein paar verlorene Projekte?
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