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Das "Welt"-"Bild" des Axel Springer Verlags
Hardcover
Series: Ordnungssysteme, Book 3
Business of WritingWriting InstructionGeneral World History
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ISBN10: 3486563432
ISBN13: 9783486563436
Publisher: de Gruyter Oldenbourg
Published: Mar 24 1999
Pages: 311
Weight: 1.35
Height: 0.75 Width: 6.14 Depth: 9.21
Language: German
ISBN13: 9783486563436
Publisher: de Gruyter Oldenbourg
Published: Mar 24 1999
Pages: 311
Weight: 1.35
Height: 0.75 Width: 6.14 Depth: 9.21
Language: German
Axel Springer verstand es schon früh, in seinen Publikationen angelsächsische und deutsche Elemente des Journalismus sowie der jeweiligen Wertesysteme zu verknüpfen und publikumswirksam zu verbreiten. Damit entsprach er den Vorgaben der westlichen Alliierten bei der Umgestaltung des deutschen Pressewesens nach dem Zweiten Weltkrieg. Er traf aber auch den politischen und gesellschaftlichen Konsens der frühen Bundesrepublik, denn seine Zeitungen und Zeitschriften bestärkten gleichzeitig das Bedürfnis vieler Deutscher nach Ruhe, Ordnung und wirtschaftlichem Aufschwung. Mit diesem Spagat unterstützten die Publikationen des Verlages in den fünfziger Jahren die politisch-ideelle Westorientierung der Bundesdeutschen. Den Wertewandel in der Gesellschaft der sechziger Jahre vollzogen sie jedoch nicht mehr mit, so da sie insbesondere für viele junge Deutsche zum Inbegriff der Beharrung wurden.
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