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Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

Hardcover

General Sociology

ISBN10: 1594511772
ISBN13: 9781594511776
Publisher: Routledge
Published: Jan 30 2006
Pages: 208
Weight: 0.92
Height: 0.76 Width: 6.38 Depth: 9.32
Language: English
Demographics has become a critical dimension of the work of many journalists, business professionals, and government analysts and managers. Yet those who are not professional demographers often find locating and effectively using demographics difficult. Written by leading authorities, Demographics provides a single-volume resource that is readily understandable by everyone. It describes and demonstrates how students and working professionals can obtain, use, and communicate demographic information effectively. Consisting of ten chapters organized into four sections on basic demographic concepts, definitions, and methods, this book includes sources of demographic and economic data as well as explanations and examples of how to effectively and accurately use them.

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General Sociology