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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Corpus Approaches to Critical Metaphor Analysis

Corpus Approaches to Critical Metaphor Analysis

Charteris-Black, Jonathan

Paperback

Literary CriticismLinguistics

ISBN10: 1349516309
ISBN13: 9781349516308
Publisher: Palgrave MacMillan
Published: Jan 1 2004
Pages: 278
Weight: 0.72
Height: 0.59 Width: 5.50 Depth: 8.50
Language: English
In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response. 'Critical Metaphor Analysis' is then developed in a series of corpus-based studies in which analysis of collocations provides insight into the cognitive motivation and expressive connotation of metaphor. By unifying traditional and cognitive semantic with pragmatic approaches, the reader becomes aware of the importance of metaphor in persuasive language.

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