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Cultural Entrepreneurship in Africa

Cultural Entrepreneurship in Africa

Paperback

Series: Routledge African Studies

AnthropologyGeneral Sociology

ISBN10: 036787069X
ISBN13: 9780367870690
Publisher: Routledge
Published: Dec 10 2019
Pages: 318
Weight: 1.05
Height: 0.90 Width: 6.10 Depth: 9.00
Language: English

This book seeks to widen perspectives on entrepreneurship by drawing attention to the diverse and partly new forms of entrepreneurial practice in Africa since the 1990s. Contrary to widespread assertions, figures of success have been regularly observed in Africa since pre-colonial times. The contributions account for these historical continuities in entrepreneurship, and identify the specifically new political and economic context within which individuals currently probe and invent novel forms of enterprise. Based on ethnographically contextualized life stories and case studies of female and male entrepreneurs, the volume offers a vivid and multi-perspectival account of their strategies, visions and ventures in domains as varied as religious proselytism, politics, tourism, media, music, prostitution, funeral organization, and education. African cultural entrepreneurs have a significant economic impact, attract the attention of large groups of people, serve as role models for many youths, and contribute to the formation of new popular cultures.

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