Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
City Branding: The Ghostly Politics of Representation in Globalising Cities

City Branding: The Ghostly Politics of Representation in Globalising Cities

Vanolo, Alberto

Hardcover

Series: Routledge Research in Planning and Urban Design

MarketingGeneral ArchitectureLandscape Architecture

ISBN10: 1138959383
ISBN13: 9781138959385
Publisher: Routledge
Published: Jul 10 2018
Pages: 208
Weight: 1.07
Height: 0.56 Width: 6.14 Depth: 9.21
Language: English

Since the 1990s, city branding has become a key factor in urban development policies. Cities all over the world take specific actions to manipulate the imagery and the perceptions of places, both in the eyes of the inhabitants and in those of potential tourists, investors, users and consumers.

City Branding: The Ghostly Politics of Representation in Globalising Cities explores different sides of place branding policies. The construction and the manipulation of urban images triggers a complex politics of representation, modifying the visibility and the invisibility of spaces, subjects, problems and discourses. In this sense, urban branding is not an innocent tool; this book aims to investigate and reflect on the ideas of urban life, the political unconscious, the affective geographies and the imaginaries of power constructed and reproduced through urban branding.

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