Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Christianity and the Culture Machine

Christianity and the Culture Machine

Rocchio, Vincent F.

Paperback

General ArtGeneral Christianity

Publisher Price: $40.00

ISBN10: 1498209793
ISBN13: 9781498209793
Publisher: Cascade Books
Published: Aug 5 2016
Pages: 328
Weight: 0.95
Height: 0.80 Width: 6.00 Depth: 8.90
Language: English
Christianity and the Culture Machine is a precedent-shattering approach to combining theories of media and culture with theology. In this intensive examination of Christianity's role in the cultural marketplace, the author argues that Christianity's inability to effectively contest the ideology of secular humanism is not a theological shortcoming, but rather a communications problem: the institutional church is too wedded to an outmoded aesthetic of Christianity to communicate effectively. Privileging authority and obedience over the egalitarian and transformative goal of Christianity, the church fails to recognize how it undermines the vitality of the Christian narrative and message. In the absence of a more compelling vision offered by the official church, a new aesthetic can be found forming within the margins of popular culture texts. Despite its past failures in representing the Bible in mainstream film and television, the culture industry now offers more compelling versions of core Christian theology without even realizing it--within the margins of the main storylines. This book analyzes the aesthetic principles employed by these appropriations and articulations of Christian discourse as a means of theorizing what a new aesthetic of Christianity might look like.

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