Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture

Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture

Ewen, Stuart

Paperback

AccountingGeneral Sociology

ISBN10: 0465021557
ISBN13: 9780465021550
Publisher: Basic Books
Published: Jun 1 2001
Pages: 272
Weight: 0.60
Height: 0.70 Width: 5.00 Depth: 7.90
Language: English
Captains of Consciousness offers a historical look at the origins of the advertising industry and consumer society at the turn of the twentieth century. For this new edition Stuart Ewen, one of our foremost interpreters of popular culture, has written a new preface that considers the continuing influence of advertising and commercialism in contemporary life. Not limiting his critique strictly to consumers and the advertising culture that serves them, he provides a fascinating history of the ways in which business has refined its search for new consumers by ingratiating itself into Americans' everyday lives. A timely and still-fascinating critique of life in a consumer culture.

Also in

General Sociology

View All