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Business Strategies for Magazine Publishing: How to Survive in the Digital Age
Paperback
Business GeneralBusiness of WritingGeneral Sociology
ISBN13: 9781138205772
Publisher: Routledge
Published: Apr 18 2018
Pages: 176
Weight: 0.61
Height: 0.41 Width: 6.14 Depth: 9.21
Language: English
Business Strategies for Magazine Publishing explores ways to create financially sustainable publications by drawing on lessons from the history of successful magazine brands and analysis of possible futures for the industry.
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