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Branding the Middle East: Communication Strategies and Image Building from Qom to Casablanca
Hardcover
Series: Studies on Modern Orient, Book 38
Business GeneralAfrican HistoryIslam
ISBN13: 9783110740622
Publisher: De Gruyter
Published: Oct 4 2023
Pages: 676
Weight: 2.46
Height: 1.44 Width: 6.14 Depth: 9.21
Language: English
Die Reihe Studies on Modern Orient wurde als Studien zum Modernen Orient im Klaus Schwarz Verlag begründet. Die Bände sind religiösen, politischen und sozialen Phänomenen in muslimischen Gesellschaften der Moderne und Gegenwart gewidmet. Das Spektrum der Reihe ist dabei nicht auf den Nahen und Mittleren Osten beschränkt, sondern berücksichtigt auch relevante Themen in mehrheitlich nicht-muslimischen Regionen, beispielsweise in Europa oder Amerika.
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