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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Behavioural Incentive Design for Health Policy

Behavioural Incentive Design for Health Policy

Costa-Font, Joan
Hockley, Tony
Rudisill, Caroline

Hardcover

Medical ReferenceGeneral Political Science

ISBN10: 1009168134
ISBN13: 9781009168137
Publisher: Cambridge University Press
Published: Jun 1 2023
Pages: 236
Weight: 1.27
Height: 0.56 Width: 6.69 Depth: 9.61
Language: English
Behavioural economics has become a popular way of tackling a broad range of issues in public policy. By presenting a more descriptive and possibly accurate representation of human behaviour than traditional economics, Behavioural Incentive Design for Health Policy tries to make sense of decisions that follow a wider conception of welfare, influenced by social norms and narratives, pro-social motivations and choice architectures which were generally neglected by standard economics. The authors show how this model can be applied to tackle a wide range of issues in public health, including smoking, the obesity crisis, exercise uptake, alcoholism, preventive screenings and attitudes towards vaccinations. It shows not only how behavioural economics allows us to better understand such challenges, but also how it can design effective incentives for addressing them. This book is an extensive reassessment of the interaction between behavioural incentives and health.

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General Political Science

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