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Audio-Visual Communication in the Multiscreen Era
Hardcover
SpanishGeneral ReferenceGeneral Sociology
ISBN13: 9781032815947
Publisher: Routledge
Published: Jan 30 2026
Pages: 226
Weight: 1.15
Height: 0.63 Width: 6.14 Depth: 9.21
Language: English
The book presents a theoretical and methodological framework that addresses the limitations of traditional, small-sample TV viewership surveys in today's evolving media landscape. It proposes a comprehensive system that reflects the communication effects of audio-visual information in the multiscreen era.
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