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Analyzing Media Messages: Using Quantitative Content Analysis in Research

Analyzing Media Messages: Using Quantitative Content Analysis in Research

Paperback

General ReferenceGeneral Sociology

ISBN10: 1032264675
ISBN13: 9781032264677
Publisher: Routledge
Published: Dec 22 2023
Pages: 232
Weight: 0.73
Height: 0.51 Width: 6.00 Depth: 9.00
Language: English

The fifth edition of this comprehensive and engaging text guides readers through the essential tools and skills necessary to conduct quantitative content analysis research.

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Riffe, Daniel

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General Sociology