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The Attention Value of Advertisements in a Leading Periodical, an Experiment in Measuring the Relati

The Attention Value of Advertisements in a Leading Periodical, an Experiment in Measuring the Relati

Hardcover

AccountingGeneral World History

ISBN10: 1019831669
ISBN13: 9781019831663
Publisher: Legare Street Pr
Published: Jul 18 2023
Pages: 34
Weight: 0.51
Height: 0.25 Width: 6.14 Depth: 9.21
Language: English

This book presents an experiment conducted to measure the relationship between the attention value of advertisements and the price of a leading periodical. It provides insights for marketers and advertisers on the effectiveness of advertisements in different types of periodicals.

This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.

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Burton, Hotchkiss George

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General World History