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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Astro Boy and Anime Come to the Americas: An Insider's View of the Birth of a Pop Culture Phenomenon

Astro Boy and Anime Come to the Americas: An Insider's View of the Birth of a Pop Culture Phenomenon

Paperback

TelevisionFilm Studies

ISBN10: 0786438665
ISBN13: 9780786438662
Publisher: McFarland & Company
Published: Dec 18 2008
Pages: 222
Weight: 0.75
Height: 0.80 Width: 5.90 Depth: 8.90
Language: English

The first generation of American television programmers had few choices of Saturday morning children's offerings. That changed dramatically in 1963 when a Japanese animated television series called Tetsuan Atom was acquired for distribution by NBC. Fred Ladd adapted the show for American television and--rechristened Astro Boy--it was an overnight sensation. Astro Boy's popularity sparked a new industry importing animated television from Japan. Ladd went on to adapt numerous Japanese animated imports, and here provides an insider's view of the creation of an ongoing cultural and media phenomenon.

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Film Studies