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Aspiring to Be Global: Language and Social Change in a Tourism Village in China

Aspiring to Be Global: Language and Social Change in a Tourism Village in China

Paperback

Series: Encounters, Book 13

Business GeneralLinguisticsGeneral Political Science

ISBN10: 1788920996
ISBN13: 9781788920995
Publisher: Multilingual Matters
Published: May 16 2022
Pages: 168
Weight: 0.45
Height: 0.35 Width: 5.83 Depth: 8.27
Language: English

This book makes a novel contribution to the sociolinguistics of globalization by examining the dynamics between language and social change in the tourism destination of West Street, Yangshuo, China. The author makes use of multiple sources, including ethnographic interviews, tourist literature, public signage and policy documents, to examine how tourist mobilities are embedded in and interact with historical, geographical, social, cultural, economic and semiotic factors in the creation of a 'global village'. The transformation of West Street is emblematic of changes in Chinese society under globalization, revealing new subjectivities, tensions and struggles inherent in this ongoing process of social change.

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