Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Art Appeal In Display Advertising (1921)

The Art Appeal In Display Advertising (1921)

Parsons, Frank Alvah

Hardcover

Art HistoryManagementFiction Anthologies

ISBN10: 1104815907
ISBN13: 9781104815905
Publisher: Kessinger Pub Llc
Published: Jul 17 2009
Pages: 352
Weight: 1.51
Height: 0.94 Width: 6.00 Depth: 9.00
Language: English
The Art Appeal In Display Advertising is a book written by Frank Alvah Parsons and originally published in 1921. The book examines the use of art in advertising and how it can be used to create effective and appealing displays. Parsons, who was a prominent figure in the field of art education, argues that the use of art in advertising is not only aesthetically pleasing but also serves a practical purpose in attracting customers and increasing sales. The book covers topics such as color theory, typography, and layout design, providing practical advice for advertisers and designers. It also includes numerous examples of successful advertising campaigns and displays from the early 20th century. The Art Appeal In Display Advertising is a valuable resource for anyone interested in the history of advertising and the role of art in marketing.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

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