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612-822-4611
((( ABA ))) Audio Branding Academy Yearbook 2012/2013

((( ABA ))) Audio Branding Academy Yearbook 2012/2013

Paperback

MarketingGeneral ComputersGeneral Sociology

ISBN10: 383297878X
ISBN13: 9783832978785
Publisher: Nomos Verlagsgesellschaft
Published: May 17 2013
Pages: 263
Weight: 0.80
Height: 0.60 Width: 5.90 Depth: 8.90
Language: English
The Yearbook contains the proceedings of the Audio Branding Congress 2012 that took place at Oxford University. Included are impressive award case studies of brands like Nokia, Dell, Harrods and The Linde Group, contributions from the scientific Call for Papers, and a comprehensive documentation of the branch study Audio Branding Barometer 2012 among others.

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General Sociology