Marketing in 1980

Marketing and Economics by Stone, Merlin

Marketing Im Wandel by

Advertising Strategy: A Communication Theory Approach by Rossiter, John, Percy, Larry

Marketing the Arts by Permut, Steven

Economics and Consumer Behavior by Muellbauer, John, Deaton, Angus

Mittelfristige Prognose- und Marketing-Systeme by Lewandowsky, Rudolf

Marketing and Economics by Stone, Merlin

PR Konkret by Fenkart, Peter H.