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Conceptualising Marketing Communication in the New Marketing Paradigm: A Postmodern Perspective
Ozuem, Wilson F.
Paperback
$49.94
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Computer-Mediated Marketing Strategies: Social Media and Online Brand Communities
Bowen, Gordon
Ozuem, Wilson
Hardcover
$273.00
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The Art of Digital Marketing for Fashion and Luxury Brands: Marketspaces and Marketplaces
Ozuem, Wilson
Ranfagni, Silvia
Hardcover
$279.99
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The Art of Digital Marketing for Fashion and Luxury Brands: Marketspaces and Marketplaces
Ozuem, Wilson
Ranfagni, Silvia
Paperback
$279.99
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$294.00
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$287.00
{"Id":16607442,"Title":"Leveraging Computer-Mediated Marketing Environments","Authors":["Bowen, Gordon","Ozuem, Wilson"],"ShortTitle":"Leveraging Computer-Mediated Marketing Environments","Author":"Bowen, Gordon","Ean":"9781522573449","Isbn":"1522573445","Publisher":"Igi Global Scientific Publishing","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[3756513,3756514],"CategoryIds":[435,436,877],"FormatId":1,"FamilyId":8164174,"SeriesId":null,"LanguageId":56,"PriceMin":287.0,"PriceMax":287.0,"Desirability":1,"PublicationDate":"2019-01-25T00:00:00","Join":null}
$273.00
{"Id":15662397,"Title":"Competitive Social Media Marketing Strategies","Authors":["Ozuem, Wilson","Bowen, Gordon"],"ShortTitle":"Competitive Social Media Marketing Strategies","Author":"Ozuem, Wilson","Ean":"9781466697768","Isbn":"1466697768","Publisher":"Igi Global Scientific Publishing","IsOnShelf":false,"IsIngramAvailable":true,"IsBestSeller":false,"IsRecentArrival":false,"ConditionIds":[1],"GroupIds":[],"ContributorIds":[3455210,3455211],"CategoryIds":[430,435,436],"FormatId":1,"FamilyId":7707540,"SeriesId":null,"LanguageId":56,"PriceMin":273.0,"PriceMax":273.0,"Desirability":1,"PublicationDate":"2016-02-02T00:00:00","Join":null}
Digital Marketing Strategies for Value Co-Creation: Models and Approaches for Online Brand Communities
Ozuem, Wilson
Willis, Michelle
Paperback
$237.99
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$217.00
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Smartphone Marketing: Strategies for Mobile-Driven Consumers in the Artificial Intelligence Age
Appiah, Dominic
Ozuem, Wilson
Hardcover
$62.99
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Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
Ozuem, Wilson
Patten, Elena
Azemi, Yllka
Paperback
$62.44
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Digital Transformation for Fashion and Luxury Brands: Theory and Practice
Ozuem, Wilson
Ranfagni, Silvia
Willis, Michelle
Hardcover
$199.99
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Sustainable Digital Marketing for Fashion and Luxury Brands: Theory and Practice
Ozuem, Wilson
Ranfagni, Silvia
Millman, Cindy
Paperback
$307.99
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$23.23
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$19.00
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$34.90
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$139.49
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$11.40
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$19.00
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$13.75
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