The Tipping Point: How Little Things Can Make A Big Difference

The Tipping Point

How Little Things Can Make A Big Difference

Compact Disc
Pub. price: $23.98
New: $14.99

ISBN10: 1586217453 ISBN13: 9781586217457 Publisher: Hachette Audio Published: Jan 1 2005 Weight: 0.25lbs. Height: 5.50" Width: 5.00" Depth: 0.50" Language: English

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Publisher's Comments

An introduction to the Tipping Point theory--first presented in a series of articles in "The New Yorker"--explains how minor changes in ideas and products can increase their popularity and how small adjustments in one's immediate environment can alter group behavior.

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