The Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point

How Little Things Can Make a Big Difference

Compact Disc
Pub. price: $39.98
New: $19.99

ISBN10: 1600240054 ISBN13: 9781600240058 Publisher: Hachette Audio Published: Apr 3 2007 Weight: 0.56lbs. Height: 5.50" Width: 5.00" Depth: 1.50" Language: English

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Publisher's Comments

An introduction to the Tipping Point theory--first presented in a series of articles in "The New Yorker"--explains how minor changes in ideas and products can increase their popularity and how small adjustments in one's immediate environment can alter group behavior.

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