Coaching
'No One Likes Us, We Don't Care': The Myth and Reality of Millwall Fandom
'No One Likes Us, We Don't Care'
The Myth and Reality of Millwall Fandom
Paperback      ISBN: 1859733727

Shortlisted for the Philip Abrams Memorial Book Prize 2001 'No one likes us, we dont care' is the anthem of the most notorious fans in British football. But little is known about the actual people who generated and continue to maintain this most infamous of working-class subcultures. In addition to the voices of the fans themselves, this book provides a rich and original account of the historical background, social sources, expressive culture and ritual practices of Millwallism, a far more complex, meaningful and anthropologically compelling phenomenon than the media stereotypes suggest. The author argues that Millwall functions in the popular consciousness as a powerful symbol: specific understandings of football hooliganism, working-class masculinity, and violent neo-fascism are triggered by its use in the media and in everyday social interaction. There are, it follows, few social groups as heavily mythologized as Millwall fans. Further, the generation and maintenance of this myth has significance far beyond the club itself, and is rooted in the meanings attached to working-class identities and modernity, masculinity and the body. This book will be essential reading for anyone interested in Millwall, the issues of football hooliganism or working-class masculinity, sociology, anthropology, or sports studies.

10-Minute Toughness: The Mental Training Program for Winning Before the Game Begins
10-Minute Toughness
The Mental Training Program for Winning Before the Game Begins
1st Edition    Hardcover      ISBN: 0071600639

"10-Minute Toughness is a solid mental training program. In fact I feel it is the best of its kind. . . . It's] what the title says: ten minutes a day that connects your talents and abilities to the outcome you're seeking. As a retired NFL player looking forward, I can see as many applications for the toughness Jason Selk's program brought out of me in the business world as there were on the football field."
--Jeff Wilkins, Former NFL Pro Bowl Kicker

"The mental side of the game is extremely important. 10-Minute Toughness helps the players develop the mental toughness needed for success; it really makes a difference."
--Walt Jocketty, General Manager of the 2006 World Champion St. Louis Cardinals

"Jason Selk has spent a tremendous amount of time and energy developing effective mental-training programs and coaches workshops. He is truly committed to helping individuals and teams to perform at their very best, when it really counts."
--Peter Vidmar, Olympic Gold Medalist

Mental training is a must for high performance both on the field and off. But simply hoping for mental toughness isn't going to build any mind muscles. You need a proven routine of daily exercises to get you where you want to go. 10-Minute Toughness is your personal coach for boosting brainpower and achieving a competitive edge in whatever game you play. With quickness and ease, you'll learn how to master your own mind and psych out your opponents using personalized techniques from one of America's most successful sport psychology consultants. Like no other program available, the 10-Minute Toughness (10-MT) routine gets you ready for the competition in just ten minutes a day.

The 100 Best Swimming Drills
The 100 Best Swimming Drills
Paperback      ISBN: 1841263370

In The 100 Best Swimming Drills, Blythe Lucero has compiled the most effective swimming drills gathered from more than 20 years of working with swimmers and is an excellent resource for swimmers at any level in the quest for better swimming.

12: The Inside Story of Tom Brady's Fight for Redemption
12
The Inside Story of Tom Brady's Fight for Redemption
Hardcover      ISBN: 031641638x
The thrilling behind-the-scenes account of how the most sensational scandal in NFL history culminated in the greatest comeback in sports history, featuring dozens of exclusive interviews with Patriots players -- including Tom Brady himself.

In January 2015, rumors circulated that the New England Patriots -- a team long suspected of abiding by the "if you ain't cheating you ain't trying" philosophy -- had used under-inflated footballs in their playoff victory against the Indianapolis Colts. As evidence began to build, however, a full on NFL investigation was launched, exploding an unsubstantiated rumor into an intense scandal that would lead news coverage for weeks. As shockwaves rippled throughout the NFL system, the very legitimacy of one of the league's most popular teams and their star quarterback began to erode, even as the Patriots and Brady went on to win that year's Super Bowl.

But as the celebrations gave way to the offseason, the investigation only intensified, reopening old wounds between the Patriots' powerful owner, Robert Kraft, and the NFL commissioner, Roger Goodell. Brady was devastated and seemingly more nervous in front of a judge that on a game-winning drive.

When the dust settled, Brady would be able to play again - but only after watching the first four games of the 2016 season from his couch. The pressure couldn't have been more intense: Brady's legacy was at stake. If he failed to return to his usual self, all the critics and even the history books would have to put a giant asterisk next to his name, signifying one thing: he was a cheater.

12 is the propulsive story of this gritty comeback. It's a drama that unfolds in the locker room, the court room, and under the brightest lights in all of sports -- the Super Bowl. Now for the first time, readers will have an exclusive look into Tom Brady's experience and the NFL's shocking strangle-hold on their players. With unprecedented access to Brady himself, his teammates, and his lawyers, we will see just how a football legend went up against one of the largest corporations in the world to stage the greatest comeback in NFL history and emerge a god of the gridiron.
3D Coach
3D Coach
Paperback      ISBN: 0800724933

With more than 60 million athletes involved in sports in America, it is estimated that one coach will impact more people in one year than the average person does in a lifetime. Today's coach could be one of the greatest authoritative figures in the life of today's adolescent. So the question isn't whether coaches leave a legacy, but rather, what will that legacy be?

Current trending research shows that only 15% of coaches are intentional about coaching beyond the skills and strategies of the game (1st Dimension). A 3-Dimensional Coach understands and harnesses the power of the coaching platform to coach the mind (2nd Dimension) and transform the heart (3rd Dimension). They can be the catalysts for internal transformation that guides both the coach and the athlete on a spiritual journey to finding purpose in our performance-based culture.

Now that's a legacy

In 3D Coach, National Coaches Training Director Jeff Duke shares his own journey through the three dimensions of coaching and how it has impacted his life and those around him. He also shares the personal stories of coaches from all levels who have implemented the 3D concept into their own programs and who have pointed to Jesus Christ, the Master Coach, as the ultimate example of how to lead athletes to true significance.

80/20 Running: Run Stronger and Race Faster by Training Slower
80/20 Running
Run Stronger and Race Faster by Training Slower
Paperback      ISBN: 0451470885
TRAIN EASIER TO RUN FASTER

This revolutionary training method has been embraced by elite runners--with extraordinary results--and now you can do it, too.

Respected running and fitness expert Matt Fitzgerald explains how the 80/20 running program--in which you do 80 percent of runs at a lower intensity and just 20 percent at a higher intensity--is the best change runners of all abilities can make to improve their performance. With a thorough examination of the science and research behind this training method, 80/20 Running is a hands-on guide for runners of all levels with training programs for 5K, 10K, half-marathon, and marathon distances.

In 80/20 Running, you'll discover how to transform your workouts to avoid burnout.

- Runs will become more pleasant and less draining
- You'll carry less fatigue from one run to the next
- Your performance will improve in the few high-intensity runs
- Your fitness levels will reach new heights

80/20 Running promotes a message that all runners--as well as cyclists, triathletes, and even weight-loss seekers--can embrace: Get better results by making the majority of your workouts easier.
80/20 Running: Run Stronger and Race Faster by Training Slower
80/20 Running
Run Stronger and Race Faster by Training Slower
Compact Disc      ISBN: 1541400895

This revolutionary training method has been embraced by elite runners-with extraordinary results-and now you can do it, too. Respected running and fitness expert Matt Fitzgerald explains how the 80/20 running program-in which you do 80 percent of runs at a lower intensity and just 20 percent at a higher intensity-is the best change runners of all abilities can make to improve their performance. With a thorough examination of the science and research behind this training method, 80/20 Running is a hands-on guide for runners of all levels with training programs for 5K, 10K, half-marathon, and marathon distances. In 80/20 Running, you'll discover how to transform your workouts to avoid burnout. - Runs will become more pleasant and less draining - You'll carry less fatigue from one run to the next - Your performance will improve in the few high-intensity runs - Your fitness levels will reach new heights

Above the Line: Lessons in Leadership and Life from a Championship Program
Above the Line
Lessons in Leadership and Life from a Championship Program
Paperback      ISBN: 1101980729
A New York Times Bestseller

Remarkable lessons in leadership and team building from one of the greatest college football coaches of our time

Urban Meyer has established himself as one of the elite in the annals of his sport, having lead his players to three national championships. In Above the Line, he offers readers his unparalleled insights into leadership, team building, and the keys to empowering people to achieve things they might never have thought possible. Meyer shares his groundbreaking game plan--the game plan followed every day in the Ohio State Buckeyes' championship season--for creating a culture of success built on trust and a commitment to a common purpose. Packed with real life examples from Meyer's storied career, Above the Line delivers wisdom and inspiration for taking control and turning setbacks into victories for a team, a family, or a Fortune 500 company.
An Accidental Sportswriter: A Memoir
An Accidental Sportswriter
A Memoir
Paperback      ISBN: 0061769142

Celebrated sports journalist Robert Lipsyte--the New York Times' longtime lead sports columnist--mines pure gold from his long and very eventful career to bring readers a memoir like no other. An enthralling book, as much about personal relationships and the culture of sports as the athletes and teams themselves, An Accidental Sportswriter interweaves stories from Lipsyte's life and the events he covered to explore the connections between the games we play and the lives we lead. Robert Lipsyte has been there--from the Mets' first Spring Training to the fight that made Muhammad Ali an international icon to the current steroids scandals that rewired our view of sports--and in An Accidental Sportswriter he offers a fresh and refreshing view of the world of professional athletes as seen through the eyes of a journalist who always managed to remain independent of our jock-obsessed culture.

Advanced Sports Nutrition
Advanced Sports Nutrition
2nd Edition    Paperback      ISBN: 1450401619

Advanced Sports Nutrition helped thousands of athletes apply the most effective and cutting-edge strategies for optimal fueling and performance. Now this best-seller returns, updated with the latest research, topics, and innovations in sports nutrition.

Far beyond the typical food pyramid formula, Advanced Sports Nutrition offers serious strategies for serious athletes. This comprehensive guide includes the latest nutrition concepts for athletes in any sport. World-renowned sports nutritionist Dr. Dan Benardot breaks down the chemistry of improved performance into winning principles that ensure athletes' key energy systems are properly stocked at all times:

-Meal, energy, and nutrient timing guidelines to maintain that crucial energy balance throughout the day

-Optimal ratios and quantities of nutrients, vitamins, and minerals for any sport

-Guidelines on identifying and maintaining optimal body composition for maximal power, strength, and athletic performance

-The latest research on ergogenic aids, such as quercitin and caffeine

-Strategies for avoiding gastrointestinal distress during activity and reducing exercise-induced inflammation

-The effects of travel, high altitude, and age on nutrition needs and performance

-Strategies for balancing fluid and electrolytes to avoid dehydration and hyperhydration

-Sport-specific guidelines for increased power, strength, and endurance

The best conditioning programs and technical instruction are beneficial only if your body is properly fueled and ready to operate at peak efficiency. With Advanced Sports Nutrition, Second Edition, you can be assured that when you are ready to push the limits of training and competition, your body is, too.