Asian-American Studies
Advertising Diversity: Ad Agencies and the Creation of Asian American Consumers
Advertising Diversity
Ad Agencies and the Creation of Asian American Consumers
Hardcover      ISBN: 0822358646
Anthropologist Shalini Shankar explores how racial and ethnic differences are created and commodified through advertisements and marketing. Focusing on Asian American ad firms, she describes the day-to-day process of creating ads and argues that advertising has framed Asian Americans as "model consumers," thereby legitimizing their presence in American popular culture.
Aging Among Japanese American Immigrants: Activating Ethnicity
Aging Among Japanese American Immigrants
Activating Ethnicity
1st Edition    Hardcover      ISBN: 0415979463
Aging is inevitable. Every individual experiences life's pathos of diminishing strength, flexibility, beauty, roles, relationships, and memory. On the other hand, aging is a group experience that differs from culture to culture. Especially in multicultural societies like the United States, aging differs from one ethnic group to another. The Japanese American elderly, who are perceived as a model minority, are no exception to this differentiation. Aging among Japanese American Immigrants explores the ethnic dimensions of aging among Japanese immigrants in the United States. Due to the successful assimilation of Japanese (Issei) and Japanese Americans (Nisei and Sansei) into American society, they have not been perceived as a discrete age group that needs social support or special health care. Their aging experience, however, is essentially dissimilar to that of 'white ethnic' elderly. Most of the Issei and Nisei are now old men and women who relish Japanese ethnic food and croon Japanese songs in Japanese. It is apparent that the elderly are forced to re-synthesize themselves and transform their social and cultural involvement based on their ethnicity. The ethnographic research explores the ethnic dimensions of aging among Japanese and Japanese-American elderly in the United States, and illustrates their acculturative aging process and the parallel diminishment of culture-deculturative process.

Alien Nation: Chinese Migration in the Americas from the Coolie Era Through World War II
Alien Nation
Chinese Migration in the Americas from the Coolie Era Through World War II
Paperback      ISBN: 1469612968
Alien Nation: Chinese Migration in the Americas from the Coolie Era through World War II
Asian American Athletes in Sport and Society
Asian American Athletes in Sport and Society
Hardcover      ISBN: 0415874912
For more than a century, sporting spectacles, media coverage, and popular audiences have staged athletics in black and white. Commercial, media, and academic accounts have routinely erased, excluded, ignored, and otherwise made absent the Asian American presence in sport. Asian Americans in Sport and Society seeks to redress this pattern of neglect. This volume presents a comprehensive perspective on the history and significance of Asian American athletes, coaches, and teams in North America. The contributors interrogate the sociocultural contexts in which Asian Americans lived and played, detailing the articulations of power and possibility, difference and identity, representation and remembrance that have shaped the means and meanings of Asian Americans playing sport in North America. This volume will be of interest to students and scholars of the Asian American experience, ethnic relations, and the history of sport.
Asian American History: A Very Short Introduction
Asian American History
A Very Short Introduction
Paperback      ISBN: 0190219769
Asians have migrated to North America for centuries, in search of opportunities and conveyed by increasingly dense, international circuits of trade, labor markets, and family networks. Drawn by the riches promised by the relatively undeveloped, but not unpopulated, New World, Asians joined a diverse array of immigrants arriving in capacities such as merchants, farmers, fishermen, soldiers, missionaries, artists and artisans, industrial and agricultural laborers, technicians and scientists, journalists, sailors, diplomats, tourists, bankers, students, and entrepreneurs of every stripe. They contributed significantly to the massive transformation of the United States into the wealthiest and most powerful nation in the world, particularly on the west coast and Hawaii. Unlike their European counterparts, however, Asians challenged American conceptions of racial homogeneity and national culture which produced legislative and institutional efforts to segregate them through immigration laws, restrictions on citizenship, and limits on employment, property ownership, access to public services, and civil rights. Only with World War II, the Cold War, and the Civil Rights era's remaking of racial ideologies and forging of a more egalitarian, multiethnic democracy Asian Americans have gained ground and acceptance, albeit in the still stereotyped category of "model minorities." Asian American History: A Very Short Introduction provides a narrative interpretation of key themes that emerge in the history of Asian migrations to North America. Clearly written and elegantly argued, this book complements typical American history narratives by highlighting how Asian immigration has shaped the evolution of ideological and legal interpretations of America as a "nation of immigrants."
Asian Americans and the Media
Asian Americans and the Media
Paperback      ISBN: 0745642748
Asian Americans and the Media provides a concise, thoughtful, critical and cultural studies analysis of U.S. media representations of Asian Americans. The book also explores ways Asian Americans have resisted, responded to, and conceptualized the terrain of challenge and resistance to those representations, often through their own media productions. In this engaging and accessible book, Ono and Pham summarize key scholarship on Asian American media, as well as lay theoretical groundwork to help students, scholars and other interested readers understand historical and contemporary media representations of Asian Americans in traditional media, including print, film, music, radio, and television, as well as in newer media, primarily internet-situated. Since Asian Americans had little control over their representation in early U.S. media, historically dominant white society largely constructed Asian American media representations. In this context, the book draws attention to recurring patterns in media representation, as well as responses by Asian America. Today, Asian Americans are creating complex, sophisticated, and imaginative self-portraits within U.S. media, often equipped with powerful information and education about Asian Americans. Throughout, the book suggests media representations are best understood within historical, cultural, political, and social contexts, and envisions an even more active role in media for Asian Americans in the future. Asian Americans and the Media will be an ideal text for all students taking courses on Asian American Studies, Minorities and the Media and Race and Ethic Studies.
Asians in Colorado: A History of Persecution and Perseverance in the Centennial State
Asians in Colorado
A History of Persecution and Perseverance in the Centennial State
Hardcover      ISBN: 0295995432
Offering a fresh perspective on how cycles of persecution are repeated and providing the most comprehensive examination to date of Asians in the Centennial State, the author reveals how the treatment of Asian Americans resonates with the experiences of other marginalized groups in American society. (History)

Asians Wear Clothes on the Internet: Race, Gender, and the Work of Personal Style Blogging
Asians Wear Clothes on the Internet
Race, Gender, and the Work of Personal Style Blogging
Paperback      ISBN: 0822360306
In the first ever book devoted to a critical investigation of the personal style blogosphere, Minh-Ha T. Pham examines the phenomenal rise of elite Asian bloggers who have made a career of posting photographs of themselves wearing clothes on the Internet. Pham understands their online activities as “taste work
Battle Hymn of the Tiger Mother
Battle Hymn of the Tiger Mother
Paperback      ISBN: 0143120581
After igniting a firestorm of debate across the nation, Amy Chua's daring, conversation-changing memoir is now in paperback. At once provocative and laugh-out-loud funny, Battle Hymn of the Tiger Mother set off a global parenting debate with its story of one mother's journey in strict parenting. Amy Chua argues that Western parenting tries to respect and nurture children's individuality, while Chinese parents typically believe that arming children with skills, strong work habits, and inner confidence prepares them best for the future. Achingly honest and profoundly challenging, Battle Hymn of the Tiger Mother chronicles Chua's iron-willed decision to raise her daughters, Sophia and Lulu, the Chinese way-and the remarkable, sometimes heartbreaking results her choice inspires.
Between Foreign and Family: Return Migration and Identity Construction Among Korean Americans and Korean Chinese
Between Foreign and Family
Return Migration and Identity Construction Among Korean Americans and Korean Chinese
Paperback      ISBN: 0813586135
Between Foreign and Family explores the impact of inconsistent rules of ethnic inclusion and exclusion on the economic and social lives of Korean Americans and Korean Chinese living in Seoul. These actors are part of a growing number of return migrants, members of an ethnic diaspora who migrate “back” to the ancestral homeland from which their families emigrated. Drawing on ethnographic observations and interview data, Helene K. Lee highlights the “logics of transnationalism” that shape the relationships between these return migrants and their employers, co-workers, friends, family, and the South Korean state. While Koreanness marks these return migrants as outsiders who never truly feel at home in the United States and China, it simultaneously traps them into a liminal space in which they are neither fully family, nor fully foreign in South Korea. Return migration reveals how ethnic identity construction is not an indisputable and universal fact defined by blood and ancestry, but a contested and uneven process informed by the interplay of ethnicity, nationality, citizenship, gender, and history.