The Wall Street Journal Bestseller
Updated to include Steve Jobs's iPad and iPad2 launch presentations
"The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences."
--Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience
Former Apple CEO Steve Jobs's wildly popular presentations have set a new global gold standard--and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations.
The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes," including:
- Develop a messianic sense of purpose
- Reveal the Conquering hero
- Channel your inner Zen
- Stage your presentation with props
- Make it look effortless
With this revolutionary approach, you'll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.
"No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences."
--Rob Enderle, The Enderle Group
"Now you can learn from the best there is--both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods."
--David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave
We all want to get to yes, but what happens when the other person keeps saying no?How can you negotiate successfully with a stubborn boss, an irate customer, or a deceitful coworker? In Getting Past No, William Ury of Harvard Law School's Program on Negotiation offers a proven breakthrough strategy for turning adversaries into negotiating partners. You'll learn how to: - Stay in control under pressure
- Defuse anger and hostility
- Find out what the other side really wants
- Counter dirty tricks
- Use power to bring the other side back to the table
- Reach agreements that satisfies both sides' needs Getting Past No is the state-of-the-art book on negotiation for the twenty-first century. It will help you deal with tough times, tough people, and tough negotiations. You don't have to get mad or get even. Instead, you can get what you want
Among the many pieces of expert advice in The Essentials of Persuasive Public Speaking is this nugget: "To capture attention, define a problem that keeps listeners up at night." Wyeth may as well be talking about the book itself--for nothing keeps us up at night like the prospect of giving a speech in the morning.
In this portable, brief, and lucid guide to presenting, Wyeth counsels how to calm a thumping heart and reveals techniques on preparation, delivery, and visual aids as he gives you vivid stories and rubber-meets-the-road advice. And he does more than simply ease your dread; he inspires you with historical accounts and incisive observations on the power and purpose of speaking well. From advice on the pitch and pace of your speaking voice to admonishments against squirrel-paw hands and data-crammed PowerPoint slides, Wyeth's pointers will give you the focus and confidence to stand up straight, lean forward, and tell your story well.
It's often reported that the number one fear among American adults is public speaking, but in a competitive business world, effective communication is an essential skill. This book offers techniques that help readers learn how to infuse any type of presentation with energy, confidence, and verve.
"Fish mines cultural touchstones from Milton to 'Married with Children' to explain how various types of arguments are structured and how that understanding can lead to victory" -- New York Times Book Review
A lively and accessible guide to understanding rhetoric by the world class English and Law professor and bestselling author of How to Write a Sentence.
Filled with the wit and observational prowess that shaped Stanley Fish's acclaimed bestseller How to Write a Sentence, Winning Arguments guides readers through the "greatest hits" of rhetoric. In this clever and engaging guide, Fish offers insight and outlines the crucial keys you need to win any debate, anywhere, anytime--drawn from landmark legal cases, politics, his own career, and even popular film and television. A celebration of clashing minds and viewpoints, Winning Arguments is sure to become a classic.
The average attention span of an adult is eight seconds--eight secondsThat is tough news for a presenter. It means you may have a room full of people, but their minds are elsewhere. You're competing with a slew of activities demanding their attention--email, texts, Facebook, YouTube, chats, and apps, in addition to thoughts about their next meeting and projects that are behind schedule. How do you get a message across in a world like that? The inability to powerfully inform and persuade amid an unprecedented number of distractions is one of the greatest hidden and pervasive costs of the twenty-first-century workplace. Learn to connect with your audience, and you'll stop having unproductive meetings and wasted time. In Presentation Advantage, FranklinCovey outlines its "Connect Model," the mental model that allows you to connect with the message, yourself, and the audience during any presentation by: Structuring relevant and purpose-driven messages
Understanding how our brains best synthesize and remember key information
Using visuals such as PowerPoint to inspire instead of torture your audience
Aligning your message, body language, and tone of voice for a powerful delivery Whether to one person or one hundred, effective presenting is today's top business skill, and the experts at FranklinCovey help you master it. With the Presentation Advantage, you can deliver dynamic, compelling, and truly effective presentations every time.
Imagine for a moment that you are about to take a foreign vacation to an exotic destination. You have saved your entire life to travel there. It is a destination with almost unlimited choices of how to spend your time and you know you will not have enough time to explore every opportunity. You are fairly certain that you will never get to take a second trip to this destination; this will be your one opportunity. Now imagine that someone informs you that there are several people in your neighborhood who have been to that country, explored every corner. Some of them enjoyed the journey and have few regrets, but others wish they could take the trip again knowing what they know now. Would you not invite them over for dinner, ask them to bring their photographs, listen to their stories, and hear their advice? This is precisely the journey explored in this book. Dr. John Izzo and his colleagues interviewed over 200 people, ages 60-106, who were identified by friends and acquaintances as "the one person they knew who had found happiness and meaning." From town barbers to Holocaust survivors, from aboriginal chiefs to CEOs, these people had over 18,000 years of life experience between them. He asked them questions like, "What brought you the greatest joy? What do you wish you had learned sooner? What ultimately mattered and what didn't?" Here Izzo shares their stories--funny, moving, and thought-provoking--and the Five Secrets he learned from listening to them. This book will make you laugh, bring you to tears, and inspire you to discover what matters long before you die.
The landmark translation, based on the "Linyi text" that predates all previous versions by 1,000 years
"There is no doubt that J. H. Huang's new translation of Sun-tzu will be valuable to scholars of military art for many years to come. ... An important work." --General H. Norman Schwarzkopf
"The Linyi verion of Sun-tzu provides a fresh new interpretation of Sun-tzu's classic works. As the oldest version yet discovered, it lays strong claim to the closet adherence of Sun-tzu's true intent." --General David W. Barno
Sun-tzu's The Art of War is the classic work on strategic thinking. Throughout recorded history, Sun-tzu's wisdom, rules, and philosophy have been eagerly embraced by warriors, leaders, and gentle contemplators alike.
This edition is an entirely new text based on manuscripts discovered in Linyi, China, in 1972 that predate all previous texts by as many as one thousand years. To better convey Sun-tzu's original intent, translator, researcher, and interpreter J. H. Huang traced the roots of the language to Sun-tzu's own time--before 221 b.c. In addition to his wonderfully clear interpretation, Huang gives readers an introduction to the history behind The Art of War, includes six appendices--five of which were uncovered at Linyi and are not available in any other edition--and offers his own insightful comments on the meaning of the text.
This book will protect your audiences from the following disorders:
- Death by PowerPoint
- Compulsive fidgeting
- Losing-the-Will-to-Live Syndrome
Nearly all of us have to pitch or present our ideas, whether in a formal setting like a theatre, at a company conference, in a classroom or even selling a concept one-to-one to our boss.
In Rock your Presentation, Nigel Barlow, a professional keynote speaker and creative coach to many of the world's most famous organisations, gives you inspiring insights and practical techniques to 'rock up' your presentation or speech.
Many of these tips come from exploring what makes great music so moving and impactful, and are easy to apply to make your own talks more dynamic and memorable. Try changing your key for different emotional impact; come up with a stronger chorus and an exciting climax; create your speaker's rider; be a protest singer to unleash your passion; and learn when and how to go unplugged to touch your audience.
Whether you want to create a whole new presentation or tune up a tired old one, Rock Your Presentation will give you plenty of fresh ideas.