Public Speaking
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Farnsworth’s Classical English Rhetoric
Farnsworth’s Classical English Rhetoric
Hardcover      ISBN: 1567923852

Ward Farnsworth details the timeless principles of rhetoric that have held good from Ancient Greece to the present day, drawing on examples in the English language of consummate masters of prose, such as Lincoln, Churchill, Dickens, Melville, Burke & Pain.

Creating Personal Presence: Look, Talk, Think, and Act Like a Leader
Creating Personal Presence
Look, Talk, Think, and Act Like a Leader
Paperback      ISBN: 1609940113

Personal presence is difficult to define but easy to recognize. People with presence carry themselves in a way that turns heads. When they talk, people listen. When they ask, people answer. When they lead, people follow. Personal presence can help you get a date, a mate, a job, or a sale. It can help you lead a meeting, a movement, or an organization.

Presence is not something you're born with--anyone can learn these skills, habits, and traits. Award-winning speaker and consultant Dianna Booher shows how to master dozens of small and significant things that work together to convey presence. She details how body language, manners, and even your surroundings enhance credibility and build rapport. You'll learn to use voice and language to demonstrate competence, deliver clear and memorable messages, and master emotions. You'll learn to think strategically, organize ideas coherently, and convey to others genuine interest, integrity, respect, and reliability.

Take her self-assessment to measure your progress. With Dianna Booher's expert, entertaining advice, you can have the same kind of influence as the most successful CEOs, celebrities, and civic leaders.
The Exceptional Presenter: A Proven Formula to Open Up and Own the Room
The Exceptional Presenter
A Proven Formula to Open Up and Own the Room
Hardcover      ISBN: 1929774443

It's often reported that the number one fear among American adults is public speaking, but in a competitive business world, effective communication is an essential skill. This book offers techniques that help readers learn how to infuse any type of presentation with energy, confidence, and verve.

Getting to Yes: Negotiating Agreement Without Giving in
Getting to Yes
Negotiating Agreement Without Giving in
Paperback      ISBN: 0140157352

Describes a method of negotiation that isolates problems, focuses on interests, creates new options, and uses objective criteria to help two parties reach an agreement

Presenting to Win: The Art of Telling Your Story
Presenting to Win
The Art of Telling Your Story
Hardcover      ISBN: 0130464139

Thirty million presentations will be given today. Millions will fail. Millions more will be received with yawns. A rare few will establish the most profound connection, in which presenter and audience understand each other perfectly, discover common ground and, together, decide to act.

The New Rhetoric: A Treatise on Argumentation
The New Rhetoric
A Treatise on Argumentation
Paperback      ISBN: 0268004463
The New Rhetoric is founded on the idea that since "argumentation aims at securing the adherence of those to whom it is addressed, it is, in its entirety, relative to the audience to be influenced," says Cha m Perelman and L. Olbrechts-Tyteca, and they rely, in particular, for their theory of argumentation on the twin concepts of universal and particular audiences: while every argument is directed to a specific individual or group, the orator decides what information and what approaches will achieve the greatest adherence according to an ideal audience. This ideal, Perelman explains, can be embodied, for example, in God, in all reasonable and competent men, in the man deliberating or in an elite." Like particular audiences, then, the universal audience is never fixed or absolute but depends on the orator, the content and goals of the argument, and the particular audience to whom the argument is addressed. These considerations determine what information constitutes facts and reasonableness and thus help to determine the universal audience that, in turn, shapes the orator's approach. The adherence of an audience is also determined by the orator's use of values, a further key concept of the New Rhetoric. Perelman's treatment of value and his view of epideictic rhetoric sets his approach apart from that of the ancients and of Aristotle in particular. Aristotle's division of rhetoric into three genres-forensic, deliberative, and epideictic-is largely motivated by the judgments required for each: forensic or legal arguments require verdicts on past action, deliberative or political rhetoric seeks judgment on future action, and epideictic or ceremonial rhetoric concerns values associated with praise or blame and seeks no specific decisions. For Aristotle, the epideictic genre was of limited importance in the civic realm since it did not concern facts or policies. Perelman, in contrast, believes not only that epideictic rhetoric warrants more attention, but that the values normally limited to that genre are in fact central to all argumentation. Epideictic oratory, Perelman argues, has significant and important argumentation for strengthening the disposition toward action by increasing adherence to the values it lauds." These values are central to the persuasiveness of arguments in all rhetorical genres since the orator always attempts to establish a sense of communion centered around particular values recognized by the audience."
Beyond Reason: Using Emotions as You Negotiate
Beyond Reason
Using Emotions as You Negotiate
1st Edition    Paperback      ISBN: 0143037781
"Written in the same remarkable vein as Getting to Yes, this book is a masterpiece." --Dr. Steven R. Covey, author of The 7 Habits of Highly Effective People

- Winner of the Outstanding Book Award for Excellence in Conflict Resolution from the International Institute for Conflict Prevention and Resolution -

In Getting to Yes, renowned educator and negotiator Roger Fisher presented a universally applicable method for effectively negotiating personal and professional disputes. Building on his work as director of the Harvard Negotiation Project, Fisher now teams with Harvard psychologist Daniel Shapiro, an expert on the emotional dimension of negotiation and author of Negotiating the Nonnegotiable: How to Resolve Your Most Emotionally Charged Conflicts. In Beyond Reason, Fisher and Shapiro show readers how to use emotions to turn a disagreement-big or small, professional or personal-into an opportunity for mutual gain.
Living Proof: Telling Your Story to Make a Difference: Essential Skills for Advocates and Spokespersons
Living Proof
Telling Your Story to Make a Difference: Essential Skills for Advocates and Spokespersons
Paperback      ISBN: 0983870306

"Living Proof" is the first comprehensive guide to telling your personal story as an advocate for a cause or organization. Authored by two expert communication trainers, this easy-to-use handbook has everything you need to decide what to tell, deliver your story effectively and authentically, and give powerful presentations or great media interviews. "Living Proof" is for anyone who hopes one person's story can move audiences from apathy to empathy to action.

"Living Proof" contains examples, tools, principles, exercises and worksheets to help prepare speakers at all levels. It's organized so you can work through the book in a weekend, a week, with a course of study or flip to sections most immediately useful. Whether you're just starting out or looking to take your communication skills to the next level, "Living Proof" provides the grounding, the confidence and guidance needed to advocate with the power of a well-told personal story.

Lincoln's Sword: The Presidency And the Power of Words
Lincoln's Sword
The Presidency And the Power of Words
Hardcover      ISBN: 1400040396

Abraham Lincoln now occupies an unparalleled place in American history, but when he was first elected president, a skeptical writer asked, "Who will write this ignorant man's state papers?" Literary ability was, indeed, the last thing the public expected from the folksy, self-educated "rail-splitter," but the forceful qualities of Lincoln's writing eventually surprised his supporters and confounded his many critics. Since his assassination in 1865, no American's words have become more familiar or more admired, and their enduring power has established him as one of our greatest writers. Now, in a groundbreaking study, the distinguished Lincoln scholar Douglas L. Wilson demonstrates that exploring Lincoln's presidential writing provides a window onto his presidency and a key to his accomplishments.
"Lincoln's Sword" tells the story of how Lincoln developed his writing skills, how they served him for a time as a hidden presidential asset, how it gradually became clear that he possessed a formidable literary talent, and it reveals how writing came to play an increasingly important role in his presidency. "By the time he came to write the Gettysburg Address," Wilson says, "Lincoln was attempting to help put the horrific carnage of the Civil War in a positive light, and at the same time to do it in a way that would have constructive implications for the future. By the time he came to write the Second Inaugural Address, fifteen months later, he was quite consciously in the business of interpreting the war and its deeper meaning, not just for his contemporaries but for what he elsewhere called the 'vast future.' "
Illustrated with reproductions of Lincoln's original manuscripts, "Lincoln's Sword" affords an unprecedented look at a distinctively American writer.

Ask Not: The Inauguration of John F. Kennedy and the Speech That Changed America
Ask Not
The Inauguration of John F. Kennedy and the Speech That Changed America
Paperback      ISBN: 0143118978

2013 is the 50th Anniversary of JFK's assassination.

A narrative of Kennedy's quest to create a speech that would distill American dreams and empower a new generation, Ask Not is a beautifully detailed account of the inauguration and the weeks preceding it. During a time when America was divided, and its citizens torn by fears of war, John F. Kennedy took office and sought to do more than just reassure the American people. His speech marked the start of a brief, optimistic era. Thurston Clarke's portrait of JFK is balanced, revealing the president at his most dazzlingly charismatic and cunningly pragmatic.

Thurston Clarke's latest book, JFK's Last Hundred Days, is currently available in hardcover.