Business Writing
Featured Items
Influencer: The Power to Change Anything
Influencer
The Power to Change Anything
Hardcover      ISBN: 007148499x

This book comes from the author team that brought you the perennial bestsellers Crucial Conversations and Crucial Confrontations, which have more than one million copies in print worldwide. The authors have made 50 years of social science research accessible to the general reader, and go one step further by codifying exactly what is required to be an influencer in every situation. As leading expert change agents and communication gurus, the authors are sought after by the media for their expertise. They have been featured on national television including Today and CNN, and in national newspapers including USA Today and the New York Times.Features focused, intensive study of hundreds of change gurus from around the world, from individuals in small communities to the father of cognitive psychology, Albert Bandura VitalSmarts has worked with more than 300 of the Fortune 500 companies in leadership and communication skills training and has taught more than two million people through their training, seminars, and conferences.

Do I Make Myself Clear?: Why Writing Well Matters
Do I Make Myself Clear?
Why Writing Well Matters
Hardcover      ISBN: 0316277177
A wise and entertaining guide to writing English the proper way by one of the greatest newspaper editors of our time.

Harry Evans has edited everything from the urgent files of battlefield reporters to the complex thought processes of Henry Kissinger. He's even been knighted for his services to journalism. In Do I Make Myself Clear?, he brings his indispensable insight to us all in his definite guide to writing well.

The right words are oxygen to our ideas, but the digital era, with all of its TTYL, LMK, and WTF, has been cutting off that oxygen flow. The compulsion to be precise has vanished from our culture, and in writing of every kind we see a trend towards more -- more speed and more information but far less clarity.

Evans provides practical examples of how editing and rewriting can make for better communication, even in the digital age. Do I Make Myself Clear? is an essential text, and one that will provide every writer an editor at his shoulder.
The Silent Language
The Silent Language
Paperback      ISBN: 0385055498

In the everyday, but unspoken give-and-take of human relationships, the "silent language" plays a vitally important role. Here, a leading American anthropologist has analyzed the many qays in which people "talk" to one another without the use of words.

The pecking order in a chicken yard, the fierce competition in a school playground, every unwitting gesture and action--this is the vocabulary of the "silent language." According to Dr. Hall, the concepts of space and time are tools with which all human beings may transmit messages. Space, for example, is the outgrowth of an animal's instinctive defense of his lair and is reflected in human society by the office worker's jealous defense of his desk, or the guarded, walled patio of a Latin-American home. Similarly, the concept of time, varying from Western precision to Easter vagueness, is revealed by the businessman who pointedly keeps a client waiting, or the South Pacific islander who murders his neighbor for an injustice suffered twenty years ago.

"THE SILENT LANGUAGE shows how cultural factors influence the individual behind his back, wihtout his knowledge." --Erich Fromm
How to Write It: A Complete Guide to Everything You'll Ever Write
How to Write It
A Complete Guide to Everything You'll Ever Write
3rd Edition    Paperback      ISBN: 160774032x
Write personal and professional communications with clarity, confidence, and style.

How to Write It is the essential resource for eloquent personal and professional self-expression. Award-winning journalist Sandra E. Lamb transforms even reluctant scribblers into articulate wordsmiths by providing compelling examples of nearly every type and form of written communication.

Completely updated and expanded, the new third edition offers hundreds of handy word, phrase, and sentence lists, precisely crafted sample paragraphs, and professionally designed document layouts. How to Write It is a must-own for students, teachers, authors, journalists, bloggers, managers, and anyone who doesn't have time to wade through a massive style guide but needs a friendly desk reference.
Crucial Conversations: Tools for Talking When Stakes Are High
Crucial Conversations
Tools for Talking When Stakes Are High
Paperback      ISBN: 0071401946

How do you discuss the future of your child with a teacher who recommends he retake a year of school? What if your child has described this same teacher as constantly singling him out and tormenting him over the course of a year? This volume provides an approach to those conversations in life that are both most difficult and most necessary.

Kiss, Bow, or Shake Hands: The Bestselling Guide to Doing Business in More Than 60 Countries
Kiss, Bow, or Shake Hands
The Bestselling Guide to Doing Business in More Than 60 Countries
2nd Edition    Paperback      ISBN: 1593373686
Your Passport to International Business Etiquette

The most authoritative and comprehensive text of its kind, Kiss, Bow, or Shake Hands, 2nd Edition is your must-have guide to proper international business protocol. With countries such as China and India taking on a more significant role in the global business landscape, you can't afford not to know the practices, customs, and philosophies of other countries.

Now fully revised, updated, and expanded with over sixty country profiles, Kiss, Bow, or Shake Hands, 2nd Edition provides invaluable information on how to handle common business interactions with grace, respect, and an appreciation for different cultures.
The Story Factor: Secrets of Influence From the Art of Storytelling
The Story Factor
Secrets of Influence From the Art of Storytelling
Paperback      ISBN: 0465078079
This modern classic teaches you to use the art of storytelling to persuade, motivate, and inspire in life and business

Anyone seeking to influence others must first know their own story, and how to tell it properly. Whether you're proposing a risky new venture, trying to close a deal, or leading a charge against injustice, you have a story to tell. Tell it well and you will create a shared experience with your listeners that can have profound results.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Showcasing over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables form around the world, Simmons illustrates how story can be used to persuade, motivate, and inspire in ways that cold facts, bullets points, and directives can't. These stories, combined with practical storytelling techniques, show anyone how to become a more effective communicator and achieve their goals.

Basic Concepts of Intercultural Communication: Paradigms, Principles, and Practices
Basic Concepts of Intercultural Communication
Paradigms, Principles, and Practices
2nd Edition    Paperback      ISBN: 0983955840
With substantial new text for the second edition, complete with new analysis and applications
In the long-awaited second edition of Basic Concepts of Intercultural Communication, Milton J. Bennett provides a comprehensive overview of the field from a constructivist perspective. In addition to his insightful analysis, Bennett offers a full complement of classic readings on the topic of intercultural communication, including:

"Science and Linguistics," by Benjamin Lee Whorf
"The Power of Hidden Differences," by Edward T. Hall
"Culture: A Perceptual Approach," by Marshall R. Singer
"Communication in a Global Village," by Dean Barlund
"Cultural Identity: Reflections on Multiculturalism," by Peter S. Adler
A Good Talk: The Story and Skill of Conversation
A Good Talk
The Story and Skill of Conversation
1st Edition    Hardcover      ISBN: 0446540021

A GOOD TALK is an analysis of and guide to that most exclusively human of all activities-- conversation.
Drawing on over forty years of experience in American letters, Menaker pinpoints the factors that drive and enliven every good conversation: the vagaries (and joys) of subtext; the deeper structure and meaning of conversational flow; the subliminal signals that guide our disclosures and confessions; and the countless other hurdles we must clear along the way. Moving beyond self-help musings and "how to" advice, he has created a stylish, funny, and surprising book: a celebration of "the most excusively human of all activities."
In a time when conversation remains deeply important-- for building relationships, for relaxing, even for figuring out who we are-- and also increasingly imperiled (with Blackberries and texting increasingly in vogue), A GOOD TALK is a refreshing celebration of the subtle adventures of a good conversation.

The Art of Social Media: Power Tips for Power Users
The Art of Social Media
Power Tips for Power Users
Hardcover      ISBN: 1591848075

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you.


But there's no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he's ever met, to offer The Art of Social Media--the one essential guide you need to get the most bang for your time, effort, and money.


With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging.


For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, "great stuff, no fluff."