Business, General
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The Company: A Short History of a Revolutionary Idea
The Company
A Short History of a Revolutionary Idea
Hardcover      ISBN: 0679642498

Provides a close-up look at the history of the joint-stock company and examines its inflluence on world history, describing the institution's continually evolving forms and how it continues to shape global power.

Fast Food Nation: The Dark Side of the All-American Meal
Fast Food Nation
The Dark Side of the All-American Meal
Paperback      ISBN: 0060938455

In hisNew York Times bestseller, National Magazine Award-winning journalist Eric Schlosser charts the fast food industry's enormous impact on our health, landscape, economy, politics and culture as he transforms the way America thinks about what it eats.

The Art of the Long View: Planning for the Future in an Uncertain World
The Art of the Long View
Planning for the Future in an Uncertain World
Paperback      ISBN: 0385267320

What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life--bottom-line numbers, for instance--but the intangibles: our hopes and fears, our beliefs and dreams. Only stories--scenarios--and our ability to visualize different kinds of futures adequately capture these intangibles.

In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the scenaric approach, giving you the tools for developing a strategic vision within your business.

Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
The Art of the Market: Two Centuries of American Business As Seen Through Its Stock Certificates
The Art of the Market
Two Centuries of American Business As Seen Through Its Stock Certificates
Hardcover      ISBN: 1556709382

A colour illustrated study of the artwork of American stock certificates from the past two centuries.

When Genius Failed: The Rise and Fall of Long-Term Capital Management
When Genius Failed
The Rise and Fall of Long-Term Capital Management
Paperback      ISBN: 0375758259
"A riveting account that reaches beyond the market landscape to say something universal about risk and triumph, about hubris and failure."--The New York Times

NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BUSINESSWEEK

In this business classic--now with a new Afterword in which the author draws parallels to the recent financial crisis--Roger Lowenstein captures the gripping roller-coaster ride of Long-Term Capital Management. Drawing on confidential internal memos and interviews with dozens of key players, Lowenstein explains not just how the fund made and lost its money but also how the personalities of Long-Term's partners, the arrogance of their mathematical certainties, and the culture of Wall Street itself contributed to both their rise and their fall.

When it was founded in 1993, Long-Term was hailed as the most impressive hedge fund in history. But after four years in which the firm dazzled Wall Street as a $100 billion moneymaking juggernaut, it suddenly suffered catastrophic losses that jeopardized not only the biggest banks on Wall Street but the stability of the financial system itself. The dramatic story of Long-Term's fall is now a chilling harbinger of the crisis that would strike all of Wall Street, from Lehman Brothers to AIG, a decade later. In his new Afterword, Lowenstein shows that LTCM's implosion should be seen not as a one-off drama but as a template for market meltdowns in an age of instability--and as a wake-up call that Wall Street and government alike tragically ignored.

Praise for When Genius Failed

" Roger] Lowenstein has written a squalid and fascinating tale of world-class greed and, above all, hubris."--BusinessWeek

"Compelling . . . The fund was long cloaked in secrecy, making the story of its rise . . . and its ultimate destruction that much more fascinating."--The Washington Post

"Story-telling journalism at its best."--The Economist
Once Upon an American Dream: The Story of Euro Disneyland
Once Upon an American Dream
The Story of Euro Disneyland
Hardcover      ISBN: 070060989x

Branded a cultural Chernobyl and the tragic kingdom, the Euro Disney Resort has been on its own thrill ride since opening in 1992. The much publicized version of the Magic Kingdom gave Europeans alcohol-free mocktails, surly employees, even colors too muted for the Disney image. Facing financial disaster, was it any wonder that Disney execs found themselves wishing upon a star for answers?

After so many knee-jerk criticisms of Euro Disney, this book combines firsthand experience and research to shed new light on claims that the park is nothing more than a form of American cultural imperialism. Andrew Lainsbury, a former Euro Disney employee who knows what the park meant to its visitors, goes beyond media bites and academic scorn to examine Europe's love/hate relationship with Euro Disneyland and some of the undiscussed issues surrounding it.

Once Upon an American Dream is a story of global capitalism on a grand scale. Lainsbury has plumbed company archives and interviewed key players to give readers the real view from Le Chateau de la Belle au Bois Dormant (Sleeping Beauty's Castle). He cracks open the Euro Disney controversy to reveal the park not as a tragic experiment in exporting American culture but the result of European efforts to import a popular form of American entertainment.

Lainsbury tells how the Walt Disney Company came to build a European park and locate it in France, how political negotiations affected its design and development, how it was promoted to continental audiences, and what caused its widely publicized financial woes before being rescued by a real prince from Saudi Arabia. He reveals what it took to win back the hearts of skeptical Europeans--such as serving wine, selling flashy merchandise, and placating disgruntled workers. Finally, he looks into the magic mirror to speculate on the role of Euro Disney and the Walt Disney Company in the twenty-first century.

Ultimately, Lainsbury shows that cultural imperialism is not an exclusively American phenomenon but a global corporate strategy--and that global corporatism, by needing to be responsive to consumers, is so complex that it may not be as monolithic as feared. Once Upon an American Dream is a fairy tale for our times, reminding us that, for all the critical huffing and puffing, the creation and marketing of pleasure is what Euro Disneyland is all about.
The Present: The Gift That Makes You Happy and Successful at Work and in Life
The Present
The Gift That Makes You Happy and Successful at Work and in Life
Hardcover      ISBN: 0385509308

Another Spencer Johnson #1 Bestseller
#1 "New York Times Business"
#1 "Wall Street Journal"
"#1 BusinessWeek
"From the Author of "Who Moved My Cheese?
"Dr. Spencer Johnson's stories of timeless, simple truths have changed the work and lives of millions of readers around the world. Now comes an insightful new tale of inspiration and practical guidance for these turbulent times.
Good Things Happen To Those Who Open The Present
The Gift That Makes Your Work And Life Better Each Day
For over two decades, Spencer Johnson has been inspiring and entertaining millions with his simple yet insightful stories of work and life that speak directly to the heart and soul. The Present is an engaging story of a young man's journey to adulthood, and his search for The Present, a mysterious and elusive gift he first hears about from a great old man. This Present, according to the old man, is "the best present a person can receive."
Later, when the young boy becomes a young man, disillusioned with his work and his life, he returns to ask the old man, once again, to help him find The Present. The old man responds, "Only you have the power to find The Present for yourself." So the young man embarks on a tireless search for this magical gift that holds the secret to his personal happiness and business success.It is only after the young man has searched high and low and given up his relentless pursuit that he relaxes and discovers The Present--and all of the promises it offers.
The Present will help you focus on what will make you happier and more successful in your work and in your personal life, today Like the young man, you may find that it is the best gift you can give yourself.
www.ThePresent.com

Linked: How Everything Is Connected to Everything Else and What It Means for Business, Science, and Everyday Life
Linked
How Everything Is Connected to Everything Else and What It Means for Business, Science, and Everyday Life
Paperback      ISBN: 0452284392

A cocktail party? A terrorist cell? Ancient bacteria? An international conglomerate?

All are networks, and all are a part of a surprising scientific revolution. Albert-Laszlo Barabasi, the nation's foremost expert in the new science of networks and author of "Bursts," takes us on an intellectual adventure to prove that social networks, corporations, and living organisms are more similar than previously thought. Grasping a full understanding of network science will someday allow us to design blue-chip businesses, stop the outbreak of deadly diseases, and influence the exchange of ideas and information. Just as James Gleick and the Erdos-Renyi model brought the discovery of chaos theory to the general public, "Linked" tells the story of the true science of the future and of experiments in statistical mechanics on the internet, all vital parts of what would eventually be called the Barabasi-Albert model.

The Art of Profitability
The Art of Profitability
Hardcover      ISBN: 0446531502

Presented in 23 compact lessons, The Art of Profitability features an ongoing tutorial between two fictitious individuals: the old and wise teacher, David Shao, the business master, and his pupil, Steve Gardner, a young and ambitious manager. Along the way, Zhao goes through a number of business models and pushes his student to examine how a variety of businesses go about making money. Through Zhao's teachings, Steve begins to see how profits can be improved simply by taking a step back and gaining a new perspective.

How to Make Collaboration Work: Powerful Ways to Build Consensus, Solve Problems, and Make Decisions
How to Make Collaboration Work
Powerful Ways to Build Consensus, Solve Problems, and Make Decisions
Paperback      ISBN: 1576751287

Every day we work with others to solve problems and make decisions, but the experience is often stressful, frustrating, and inefficient. In How to Make Collaboration Work, David Straus, a pioneer in the field of group problem solving, introduces five principles of collaboration that have been proven successful time and again in nearly every conceivable setting.
Straus draws on his thirty years of personal and professional experience to show how these principles have been applied by organizations as diverse as Ford Motor Company, the U.S. Environmental Protection Agency, Harvard Business School Publishing, Boston Public Schools, Kaiser Permanente, the city of Denver, and many others.
How to Make Collaboration Work shows how collaboration can become a joy rather than a chore-a kind of chemical reaction that releases far more energy than it consumes.