Discovering the Soul of Service
The Nine Drivers of Sustainable Business Success
Hardcover ISBN: 0684845113
A former National President of the American Marketing Association goes beyond the scope of his previous works to explore how flourishing service companies maintain over the long term the level of good service that got them started. 25,000 first printing. Tour.
The Trusted Advisor
Paperback ISBN: 0743212347
In today's fast-paced networked economy, professionals must work harder than ever to maintain and improve their business skills and knowledge. But technical mastery of one's discipline is not enough, assert world-renowned professional advisors David H. Maister, Charles H. Green, and Robert M. Galford. The key to professional success, they argue, is the ability to earn the trust and confidence of clients. To demonstrate the paramount importance of trust, the authors use anecdotes, experiences, and examples -- successes and mistakes, their own and others' -- to great effect. The result is an immensely readable book that will be welcomed by the inexperienced advisor and the most seasoned expert alike.
The Millionaire Next Door
The Surprising Secrets of America's Wealthy
Paperback ISBN: 0671015206
Offers insight into the worlds of the everyday millionaire, describing their typical professions, homes, assets, and resources, and includes information on how to improve and succeed financially. Reprint. Tour.
The Leadership Engine
How Winning Companies Build Leaders at Every Level
Paperback ISBN: 0887309313
An expert on organizational change shows executives and managers how to cultivate leadership qualities at every level of their businesses by fostering an atmosphere that nurtures initiative and by developing a communicable corporate vision. Reprint.
The Emperors of Chocolate
Inside the Secret World of Hersbey and Mars
Paperback ISBN: 0767904575
An intimate look inside the secretive world of chocolate explores the history of the Hershey and Mars corporations, the paranoid executives who protect their secrets, the spies who attempt to steal them, and lawyers hired to defend the business. Reprint.