Computers and Society
You Are Not a Gadget
Paperback ISBN: 0307389979
A computer-age visionary argues that the Internet has failed to live up to its early promises, sharing cautionary perspectives on the Web 2.0 design concept favored by such sites as Facebook and Wikipedia while optimistically evaluating the Internet as a positive cultural vehicle. Reprint. A best-selling book.
Wasting Time on the Internet
Paperback ISBN: 0062416472
Using clear, readable prose, conceptual artist and poet Kenneth Goldsmith's manifesto shows how our time on the internet is not really wasted but is quite productive and creative as he puts the experience in its proper theoretical and philosophical context. Kenneth Goldsmith wants you to rethink the internet. Many people feel guilty after spending hours watching cat videos or clicking link after link after link. But Goldsmith sees that "wasted" time differently. Unlike old media, the internet demands active engagement--and it's actually making us more social, more creative, even more productive. When Goldsmith, a renowned conceptual artist and poet, introduced a class at the University of Pennsylvania called "Wasting Time on the Internet," he nearly broke the internet. The New Yorker, the Atlantic, the Washington Post, Slate, Vice, Time, CNN, the Telegraph, and many more, ran articles expressing their shock, dismay, and, ultimately, their curiosity. Goldsmith's ideas struck a nerve, because they are brilliantly subversive--and endlessly shareable. In Wasting Time on the Internet, Goldsmith expands upon his provocative insights, contending that our digital lives are remaking human experience. When we're "wasting time," we're actually creating a culture ofcollaboration. We''re reading and writing more--and quite differently. And we're turning concepts of authority and authenticity upside--down. The internet puts us in a state between deep focus and subconscious flow, a state that Goldsmith argues is idealfor creativity. Where that creativity takes us will be one of the stories of the twenty-first century. Wide-ranging, counterintuitive, engrossing, unpredictable--like the internet itself--Wasting Time on the Internet is the manifesto you didn't know you needed -- Provided by publisher.
The Hidden DNA of Amazon, Apple, Facebook, and Google
Paperback ISBN: 0735213674
NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world’s first trillion-dollar company, can anyone challenge them? In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career. Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.
Against the Machine
Being Human in the Age of the Electronic Mob
Hardcover ISBN: 0385522657
In a critical study of modern technology, a senior editor at The New Republic analyzes the World Wide Web and complementary developments in terms of its negative influence on the people who use them, arguing that modern technology has given rise to a new, malevolent mass culture that threatens the ideals of humanity, democracy, and the individual. 25,000 first printing.
The Art of Social Media
Power Tips for Power Users
Hardcover ISBN: 1591848075
By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he’s ever met, to offer The Art of Social Media?the one essential guide you need to get the most bang for your time, effort, and money. With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through the steps of building your foundation, amassing your digital assets, going to market, optimizing your profile, attracting more followers, and effectively integrating social media and blogging. For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, ?great stuff, no fluff.
A History of the Information Machine
3rd Edition Paperback ISBN: 0813345901
As the "information machine," the computer's origins are found in the nineteenth century: a burgeoning population spurred business and government need for better collection and processing of data, as well as communication needs. This book describes the development and improvement of the information machine, which proceeded by leaps and bounds. Twelve chapters are divided into four parts: before the computer; creating the computer; innovation and expansion; and getting personal. Continuing in the effort to provide an authoritative and popular history of the computer, Campbell-Kelly (computer science, University of Warwick), Aspray (information technologies, University of Texas), Ensmenger (informatics and computing, Indiana University), and Yost (history of science, technology, and medicine, University of Minnesota) present a revision that reflects changing perspectives and introduces new material, such as the section on Alan Turing in chapter three. Chapter six discusses the diffusion of computing in government and business organization and the development of the computer professions. Chapter seven describes the development of online consumer banking, and in chapters eight, nine, 10, and in chapter 11, there are significant additions to exploit the growing literature on the software professions, semiconductors, pre-Internet networking, and computer manufacture. Chapter 12 covers the development of the Internet and is in two parts: the creation of the Internet, and the World Wide Web and its consequences, which includes new material on e-commerce, mobile and consumer computing, social networking, and political issues vis-a-vis the Internet. This interesting and readable book is targeted for the general reader. There are notes, bibliography, and illustrations. Annotation
Change Reality Screens
Paperback ISBN: 1579510841
This timely book, Timothy Leary's "cyberpunk manifesto," is his future-vision of the emergence of a new humanism with an emphasis on questioning authority, independent thinking, individual creativity, and empowerment via computers and brain technologies. Cyberpunks brings together some of Leary’s most provocative writings, along with selections from interviews and conversations with a variety of writers and thinkers. Individual chapters include “How I Became an Amphibian,” “Personal Computers; Personal Freedom,” and “Navigational Game Plane.” “How to Boot Up Your Bio-Computer” typifies Leary’s outrageous yet surprisingly grounded ideas, linking pagan, nature-based rituals with a “collective boot-up” of the brain through stimulation from certain natural plants. Together, these pieces describe a new breed of human being who embraces technology, uses it to revolutionize communication and evade and annoy Big Brother, while at the same time achieving personal success, attaining political power, and above all, having fun.