Mass Communication Media and Society
A Voice That Could Stir an Army: Fannie Lou Hamer and the Rhetoric of the Black Freedom Movement
A Voice That Could Stir an Army
Fannie Lou Hamer and the Rhetoric of the Black Freedom Movement
Paperback      ISBN: 1496807936

A sharecropper, a warrior, and a truth-telling prophet, Fannie Lou Hamer (1917-1977) stands as a powerful symbol not only of the 1960s black freedom movement, but also of the enduring human struggle against oppression. A Voice That Could Stir an Army is a rhetorical biography that tells the story of Hamer's life by focusing on how she employed symbols--images, words, and even material objects such as the ballot, food, and clothing--to construct persuasive public personae, to influence audiences, and to effect social change.

Drawing upon dozens of newly recovered Hamer texts and recent interviews with Hamer's friends, family, and fellow activists, Maegan Parker Brooks moves chronologically through Hamer's life. Brooks recounts Hamer's early influences, her intersection with the black freedom movement, and her rise to prominence at the 1964 Democratic National Convention. Brooks also considers Hamer's lesser-known contributions to the fight against poverty and to feminist politics before analyzing how Hamer is remembered posthumously. The book concludes by emphasizing what remains rhetorical about Hamer's biography, using the 2012 statue and museum dedication in Hamer's hometown of Ruleville, Mississippi, to examine the larger social, political, and historiographical implications of her legacy.

The sustained consideration of Hamer's wide-ranging use of symbols and the reconstruction of her legacy provided within the pages of A Voice That Could Stir an Army enrich understanding of this key historical figure. This book also demonstrates how rhetorical analysis complements historical reconstruction to explain the dynamics of how social movements actually operate.
Voices in the Media: Performing French Linguistic Otherness
Voices in the Media
Performing French Linguistic Otherness
Paperback      ISBN: 1350036277

Verbal performances are often encountered in the media where they are used to embody characters or social archetypes. Performed voices define the norm as well as the linguistic Others and by doing so circulate associated values and linguistic ideologies. This book explores the idea that, far from simply being exercises in verbal skill and flair, performances of social, ethnic or gendered voices in the media not only have the power to accomplish ideological work, they are also sites of linguistic tension and negotiation.

Critically examining performances of French voices in the media, this book raises the following questions:

- How are repertoires of voices constructed and subsequently perpetuated in the media?
- How do the stereotypic personae these voices contribute to build become familiar to national as well as transnational audiences?
- How do such performed voices reproduce hegemonic ideologies of standard and non-standard languages and participate in the perpetuation of social discriminations?
- How are these performed voices commodified into cultural products of otherness that may later be reclaimed by stigmatized communities?

Following an innovative framework which allows for analysis of performances of varied voices and their impact in the media sphere, Voices in the Media offers a new approach to the linguistics of media performance.
The Voices of #MeToo: From Grassroots Activism to a Viral Roar
The Voices of #MeToo
From Grassroots Activism to a Viral Roar
Hardcover      ISBN: 1538128004

The Voices of #MeToo: From Grassroots Activism to a Viral Roar is a timely analysis of how marginalized voices are engaged or silenced in one of the most successful social media projects in recent history. Accessibly written, this book unravels the ideas and practices of activism throughout the #MeToo movement from its inception to its current viral moment. The movement went viral with a tweet from Alyssa Milano after the avalanche of sexual harassment and assault allegations against movie mogul Harvey Weinstein. The hashtag, however, got its start from African-American, grassroots activist Tarana Burke a decade earlier. Taking this as her starting place, Gieseler focuses on the marginalized communities that are often ignored once a movement goes mainstream. With chapters on black female activism, the LGBTQ+ community and disability, toxic masculinity, and international responses, The Voices of #MeToo issues a call for all movements to become more inclusive as they seek empowerment and resistance against oppressive and abusive forces. Perhaps in exploring issues of social justice through an intersectional lens, we may all begin to hear and amplify the voices that are often silenced in the louder, viral roar.

The Voices of #metoo: From Grassroots Activism to a Viral Roar
The Voices of #metoo
From Grassroots Activism to a Viral Roar
Paperback      ISBN: 1538128012

The Voices of #MeToo: From Grassroots Activism to a Viral Roar is a timely analysis of how marginalized voices are engaged or silenced in one of the most successful social media projects in recent history. Accessibly written, this book unravels the ideas and practices of activism throughout the #MeToo movement from its inception to its current viral moment. The movement went viral with a tweet from Alyssa Milano after the avalanche of sexual harassment and assault allegations against movie mogul Harvey Weinstein. The hashtag, however, got its start from African-American, grassroots activist Tarana Burke a decade earlier. Taking this as her starting place, Gieseler focuses on the marginalized communities that are often ignored once a movement goes mainstream. With chapters on black female activism, the LGBTQ] community and disability, toxic masculinity, and international responses, The Voices of #MeToo issues a call for all movements to become more inclusive as they seek empowerment and resistance against oppressive and abusive forces. Perhaps in exploring issues of social justice through an intersectional lens, we may all begin to hear and amplify the voices that are often silenced in the louder, viral roar.

Well, That Escalated Quickly: Memoirs and Mistakes of an Accidental Activist
Well, That Escalated Quickly
Memoirs and Mistakes of an Accidental Activist
Hardcover      ISBN: 1538761033
A sharp and timely exploration of race, online activism, and real communication in the age of social media rants, trolls, and call-out wars, from veteran video blogger and star of MTV's Decoded Franchesca Ramsey.

Franchesca Ramsey didn't set out to be an activist. Or a comedian. Or a commentator on identity, race, and culture, really. But then her YouTube video "What White Girls Say . . . to Black Girls" went viral. Twelve million views viral. Faced with an avalanche of media requests, fan letters, and hate mail, she had two choices: Jump in and make her voice heard or step back and let others frame the conversation. After a crash course in social justice and more than a few foot-in-mouth moments, she realized she had a unique talent and passion for breaking down injustice in America in ways that could make people listen and engage.

In her first book, Ramsey uses her own experiences as an accidental activist to explore the many ways we communicate with each other--from the highs of bridging gaps and making connections to the many pitfalls that accompany talking about race, power, sexuality, and gender in an unpredictable public space...the internet.

Well, that Escalated Quickly includes Ramsey's advice on dealing with internet trolls and low-key racists, confessions about being a former online hater herself, and her personal hits and misses in activist debates with everyone from bigoted Facebook friends and misguided relatives to mainstream celebrities and YouTube influencers. With sharp humor and her trademark candor, Ramsey shows readers we can have tough conversations that move the dialogue forward, rather than backward, if we just approach them in the right way.
What Media Classes Really Want to Discuss: A Student Guide
What Media Classes Really Want to Discuss
A Student Guide
Hardcover      ISBN: 0415778115

You probably already have a clear idea of what a "discussion guide for students" is: a series of not-very-interesting questions at the end of a textbook chapter. Instead of triggering thought-provoking class discussion, all too often these guides are time-consuming and ineffective.

This is not that kind of discussion guide.

What Media Classes Really Want To Discuss focuses on topics that introductory textbooks generally ignore, although they are prominent in students' minds. Using approachable prose, this book will give students a more precise critical language to discuss "common sense" phenomena about media.

The book acknowledges that students begin introductory film and television courses thinking they already know a great deal about the subject. What Media Classes Really Want To Discuss provides students with a solid starting point for discussing their assumptions critically and encourages the reader to argue with the book, furthering the 'discussion' on media in everyday life and in the classroom.

What Media Classes Really Want to Discuss: A Student Guide
What Media Classes Really Want to Discuss
A Student Guide
Paperback      ISBN: 0415778123

You probably already have a clear idea of what a "discussion guide for students" is: a series of not-very-interesting questions at the end of a textbook chapter. Instead of triggering thought-provoking class discussion, all too often these guides are time-consuming and ineffective.

This is not that kind of discussion guide.

What Media Classes Really Want To Discuss focuses on topics that introductory textbooks generally ignore, although they are prominent in students' minds. Using approachable prose, this book will give students a more precise critical language to discuss "common sense" phenomena about media.

The book acknowledges that students begin introductory film and television courses thinking they already know a great deal about the subject. What Media Classes Really Want To Discuss provides students with a solid starting point for discussing their assumptions critically and encourages the reader to argue with the book, furthering the 'discussion' on media in everyday life and in the classroom.

What Movies Teach about Race: Exceptionalism, Erasure, and Entitlement
What Movies Teach about Race
Exceptionalism, Erasure, and Entitlement
Hardcover      ISBN: 1498531814

What Movies Teach about Race: Exceptionalism, Erasure, & Entitlement reveals the way that media frames in entertainment content persuade audiences to see themselves and others through a prescriptive lens that favors whiteness. These media representations threaten democracy as conglomeration and convergence concentrate the media's global influence in the hands of a few corporations. By linking film's political economy with the movie content in the most influential films, this critical discourse study uncovers the socially-shared cognitive structures that the movie industry passes down from one generation to another. Roslyn M. Satchel encourages media literacy and proposes an entertainment media cascading network activation theory that uncovers racialized rhetoric in media content that cyclically begins in historic ideologies, influences elite discourse, embeds in media systems, produces media frames and representations, shapes public opinion, and then is recycled and perpetuated generationally.

What Orwell Didn't Know
What Orwell Didn't Know
Paperback      ISBN: 1586485601

Propaganda. Manipulation. Spin. Control. It has ever been thus -- or has it? On the eve of the 60th anniversary of George Orwell's classic essay on propaganda (Politics and the English Language), writers have been invited to explore what Orwell didn't -- or couldn't -- know. Their responses, framed in pithy, focused essays, range far and wide: from the effect of television and computing, to the vast expansion of knowledge about how our brains respond to symbolic messages, to the merger of journalism and entertainment, to lessons learned during and after a half-century of totalitarianism. Together, they paint a portrait of a political culture in which propaganda and mind control are alive and well (albeit in forms and places that would have surprised Orwell). The pieces in this anthology sound alarm bells about the manipulation and misinformation in today's politics, and offer guideposts for a journalism attuned to Orwellian tendencies in the 21st century.

Where the Girls Are: Growing Up Female with the Mass Media
Where the Girls Are
Growing Up Female with the Mass Media
Paperback      ISBN: 0812925300

Media critic Douglas deconstructs the ambiguous messages sent to American women via TV programs, popular music, advertising, and nightly news reporting over the last 40 years, and fathoms their influence on her own life and the lives of her contemporaries. Photos.