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Stop, Think, Go, Do
How Typography & Graphic Design Influence Behavior

By Heller, Steven

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ISBN: 1592537669 Contributors: Ilic, Mirko Publisher: Rockport Pub Published: May 1 2012 Pages: 222 Weight: 1.80lbs. Height: 9.25" Width: 9.25" Depth: 0.75" Language: English

Publisher's Comments
This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, ...

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Publisher's Comments (cont.)
This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you'll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.